News

According to a study released on Monday, “Made in Germany” is the most popular label with respect to designation of origin in the world. The Made-in-country-Index, produced by Statista and Dalia Research companies, is based on consumer surveys with 43,000 participants in 52 states.

German industrial development specialist InSite Bavaria and local Kerry Worldbridge Logistics SEZ signed an MoU to intensify the cooperation in creating Cambodia’s first industrial cluster based on planning and advanced concepts of Germany’s Industry 4.0 on 20th February. “Industry 4.0” includes automating, smart machines and monitoring systems and has become the key term for the next development stage in manufacturing worldwide.

"Training - Made in Germany", which combines school-based and company-based learning, enjoys an excellent reputation in Asia and is ASEAN's (Association of South-East Asian Nations) preferred response to the shortage of skilled workers. Asian partners are increasing seeking cooperation with German training exporters in order to raise the practical and labour market orientation of their own training. We present an article on this subject from iMOVE, an initiative of the German Federal Ministry of Education and Research.

The ADW held its first Business Briefing 2017 at the Hotel Intercontinental in Phnom Penh on Thursday, the 16th of February. During a condensed morning session attended by 50 guests, three members held presentations followed by Q&A on the automotive, ICT and construction industries in Cambodia.

A German initiative intended to support Cambodian designers was officially launched in Phnom Penh during an opening ceremony attended by local designers, students and trade organizations on 14 February 2017. Established by Messe Berlin and supported by Germany’s Fashion Design Institute (FDI) and Raffles International College in Cambodia, the Modern Ethnic Design Centre (MEDC) includes training and a visit to the well-known fair trade Bazaar Berlin taking place each November.

Two German cities have received international merits in a recently published comparative survey. According to the QS Best Student Cities index, Berlin is the 6th most attractive urban destinations for international students while Munich ranks at position 9. Overall, Germany is the only country in the world with two cities in the top 9.

With respect to the high number of young people wearing black and yellow football shirts in their daily life, Borussia Dortmund’s already existing popularity in Cambodia cannot be denied seriously. The German club has become one of the world’s best addresses for authentic, passionate professional sport that is also successful. Presently, the European Football Union UEFA ranks the club on position seven in Europe, ahead of Premier League figureheads Chelsea, Arsenal, and both teams from Manchester. Extensive reporting by Fox Sports Asia bridges the distance of 10,000 kilometer to Cambodia where many matches are broadcasted live on TV. Hence, the reasons are obvious why Borussia Dortmund as the first team of German Bundesliga has entered the Cambodian market: In summer 2016, the club initiated a partnership for two years with Cambrew Ltd., particularly known for “Angkor Beer”.

Do you consider expanding your operations to Cambodia? Do you want to benefit from insights of some of Germany’s leading entrepreneurs and brands in Cambodia? Or do you just seek strengthening your network with major decision-makers? Following the bi-annual 2017 Cambodia International Business Summit on February 15th, the German Business Group in Cambodia presents an exclusive business briefing at the Hotel Intercontinental Phnom Penh on February 16th, 2017. Join both events to get the full picture on Southeast Asia’s fastest growing economy!

After many years in the Kingdom, Alexandra Herbel leaves Cambodia to become TÜV’s General Manager for Singapore and Malaysia. With the beginning of 2017, she is succeeded by Ms. Mali Thanaporn Grimaud as GM of TÜV Rheinland Cambodia.

Tassilo Brinzer, one of Germany’s leading entrepreneurs in Cambodia, has been serving as president of the German Business Group ADW since 2010. Together with his French and British counterparts, he co-founded EuroCham Cambodia, the local European Chamber of Commerce, in 2011 and became its Vice President until today. In this interview Mr. Brinzer recaps a successful year for ADW and its members, highlights business opportunities for international companies, and takes a chance on Cambodia’s prospects in 2017.